Vitura Health will balance expansion into more areas of digital health with the need to cut costs as it looks to recover from a bruising first half where a “price war” hit profits.

Chief executive Rodney Cocks said the company has a “very clear focus on cost control” after reporting a sharp decline in after-tax profits.

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Steve has reported for a number of consumer and B2B titles over a journalism career spanning more than three decades. He is a regulator contributor to health journal, The Medical Republic, writing on...

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