Vitura Health has appointed former Carlton and United Breweries (CUB) boss Robert Iervasi as its new independent chair and non-executive director at a salary of A$120,000 per annum.

Iervasi replaces Dr Marcia Walker, who has acted as interim chair since September 2023 and will stay on the board.

Robert Iervasi

In his most recent role as Group CEO of Asahi Beverages, Iervasi was instrumental in the acquisition of CUB in 2019 in a deal worth $16 billion.

He currently serves as chair at Luv-a-Duck and Charters Paper, and is a non-executive director at SPC Global.

In a statement to the ASX, Vitura said: “With a background in both corporate governance and consumer products, Mr Iervasi is focussed on driving profitability and growth, utilising decades of experience as a CFO, general counsel and CEO through the various executive and board roles he has held, including Asahi Beverages, HS Fresh Foods Group, Allpress Expresso and Circular Plastics Australia. 

“In these roles, he has leveraged a proven ability to identify opportunities, mitigate enterprise-wide risks and implement revenue and cost synergies.

“Mr Iervasi pays special attention to employee engagement which he believes is integral to the success of an integrated business and is, now more than ever, core business for boards. He has achieved this in previous roles whilst delivering above-market top-line and profit growth.”

Vitura added Iervasi was “well placed to lead the board… to enhance its operational performance, guide future acquisitions and integrations and to optimise its operating model to generate sustainable financial growth”.

Iervasi said: “The growth already achieved by Vitura, coupled with [its] relentless ambition to enhance the healthcare experience, means that we are well placed to continue to grow and excite our consumers. 

“I am looking forward to bringing my experience in consumer products and FMCG to Vitura as we work towards redefining healthcare in our markets.”

Vitura CEO Rodney Cocks added: “The Vitura team looks forward to building on our foundational growth under Robert’s chairmanship.”

Prior to launching Cannabiz, Martin was co-founder and CEO of Asia-Pac’s leading B2B media and marketing information brand Mumbrella, overseeing its sale to Diversified Communications in 2017. A journalist...

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