Cannabiz co-founder and chief growth officer Martin Lane urges the industry to appeal beyond its base and win over the doubters.

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It’s not always easy deciding what we should and shouldn’t publish on Cannabiz. Our mission statement says our role is to shine a light on opportunities for growth. To help our members navigate the business of legal cannabis as it evolves into a billion dollar industry.

Prior to launching Cannabiz, Martin was co-founder and CEO of Asia-Pac’s leading B2B media and marketing information brand Mumbrella, overseeing its sale to Diversified Communications in 2017. A journalist...