A significant investment from Te Rūnanga o Kaikōura represents a milestone for medical cannabis producer Puro, the company has said.
The partnership will see the development of a shared vision for responsible resource management that honours Māori culture, creates employment opportunities and enhances community wellbeing.

Managing director of Te Rūnanga o Kaikōura, Rāwiri Manawatu, said the investment will enable Puro to expand its production capabilities and explore a contract growing model, allowing the use of iwi land for cultivation.
“Our investment not only supports Puro’s growth, but also emphasises our commitment to values and partnerships that enhance education, employment, and improved land use outcomes,” he said. “This is a collaborative effort to create a sustainable future for our people.”
Puro chief executive Sank Macfarlane said the company prides itself on its sustainable and environmental practices.
“We are very proud of our organic products and local rūnanga have been incredibly supportive in our journey and our success to date,” he said.
“Their ongoing support reflects a shared vision of promoting the welfare of the community while adhering to tikanga and kawa, the traditional practices and values of tāngata whenua.”
“This partnership is not just a business venture; it is a reaffirmation of the deep connection between iwi and the land, an investment in values, and a collaborative effort to create a thriving community rooted in tradition and sustainability.”
Manawatu said it was an “opportune moment for iwi to invest”.
“It aligns with our commitment to sustainable development and long-term outcomes for our community,” he said. “We see significant potential in Puro’s capabilities and its pathway to export markets, especially given the considerable NZ$13 million investment from the New Zealand government.”
In 2022, Puro received $13m, delivered over five years, from the Ministry of Primary Industries’ Sustainable Food and Fibre Futures fund.
Manawatu added the investment represents a holistic approach to business that goes beyond purely monetary returns.
“Our focus is on what we can do… to sustain both the land and our people,” he said. “This is about inter-generational thinking, allowing future generations to engage with the plants and the natural environment.
“We aim to foster knowledge and a better understanding of our cultural practices, creating healthy communities in the process.”