Industry leaders fear a controversial new service allowing Australian patients to order low-dose CBD online could encourage those with serious medical conditions to ditch their GP in a bid to access medicinal cannabis in under 10 minutes.

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Senior figures also believe the service could breach TGA rules on cannabis advertising and risks damaging the industry’s already-fragile reputation.

Prior to launching Cannabiz, Martin was co-founder and CEO of Asia-Pac’s leading B2B media and marketing information brand Mumbrella, overseeing its sale to Diversified Communications in 2017. A journalist...