Former world heavyweight boxing champion Mike Tyson took to social media this week to announce the launch of ear-shaped cannabis edibles.

Mike Tyson’s new cannabis gummies will look ‘earily’ familiar to Evander Holyfield

The ‘Mike Bites’ gummies have a piece cut out in ‘tribute’ to his infamous fight with Evander Holyfield in 1997 when he was disqualified for biting a chunk out of his opponent’s ear.

“Holy ears! They’re finally here! Go get your Mike Bites now,” Tyson’s cannabis brand, Tyson 2.0, announced on Twitter.

The ex-boxer launched his cannabis venture in November 2021, with products now on sale in Nevada, California, Massachusetts and Colorado and plans to launch in Michigan in the near future.

It is not yet known where Mike Bites will be sold or how much they will cost. Holyfield’s reaction also remains unrecorded at this stage, although the pair are said to have ended hostilities since their days in the ring.

Prior to launching Cannabiz, Martin was co-founder and CEO of Asia-Pac’s leading B2B media and marketing information brand Mumbrella, overseeing its sale to Diversified Communications in 2017. A journalist...