Australian-developed cannabis health app OnTracka is rolling out an insights tool which will enable companies to compare the efficacy of their cannabis medicines with competitor products.

Using anonymised data from almost 3,000 users, OnTracka’s algorithm calculates the efficacy of a product in treating a specific indication among its patient cohort.

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Prior to launching Cannabiz, Martin was co-founder and CEO of Asia-Pac’s leading B2B media and marketing information brand Mumbrella, overseeing its sale to Diversified Communications in 2017. A journalist...

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