US cannabis data and marketing platform Surfside has raised US$4 million in seed capital as it looks to plug the gap for marketers where Google and Facebook would be for other product categories.
The startup is the brainchild of founders Jon Lowen and Michael Blanche, previously of SITO Mobile, where they worked on location-based advertising and marketing via mobile devices. Surfside uses the same principles to bring data-led marketing strategies to businesses in the cannabis space.
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